PEUGEOT TO INTRODUCE CONCEPT AND FUTURISTIC LINE-UPS AT GENEVA MOTOR SHOW
2010-02-16 16:06:38 Author: admin Source:
Peugeot will celebrate its 200th anniversary at the 80th Geneva International Motor Show from 2 - 14 March with a new identity, a new signature, new visual cues including the introduction of exceptional concept cars. A host of concept cars like the 5(above), the RCZ, the iOn, first 100 % electric vehicle in Europe, the SR1, and the futuristic BB1, urban mobility for tomorrow will star at Geneva.
The world première of the concept car entitled the 5 puts into perspective Peugeot's ambition to move up three places in the world ranking of car manufacturers by 2015. In addition, the French marque plans to expand into new territories with the 3008 and 5008 models and initiate high-volume compact cars production. The French "Lions" has huge objectives laid out for Chinese market as well, with 14 new line-ups to be launched worldwide from 2010 - 2012.
The Peugeot stand at Geneva will include the 28 production models, demonstrators and concept cars. With the 5 by Peugeot concept car receiving its world première, Peugeot reinterprets its historic presence in the world of large touring cars by unveiling its ambitions in the market of luxury saloons, where profound changes are seeing an amalgamation of the M2 (large saloons) and H (top of the range) segments.
With its dimensions (length: 4.86 m), its balanced proportions, its personality and the elegance and dynamism of its style, 5 by Peugeot satisfies the growing demand for quality, performance and modernity expressed by the customers of large, high-status saloons. Offering the promise of new sensations in accord with environmental demands, the 5 by Peugeot concept car incorporates Peugeot HYbrid4 diesel hybrid technology: 147 kW (200 bhp), four wheel drive, emissions of 99 g/km CO2 and a fuel consumption of 3.8 litres/100 km (or zero in electric mode).
The new 408(above) to be presented to the European press at Geneva, will be launched on 8 April in China and will eventually be introduced onto other international markets. A traditional three-box saloon with a balanced and elegant style, designed by Peugeot teams in Europe and in China, the Dong Feng Peugeot 408 marks a decisive step in the Marque’s offensive on the world’s leading car market: with a target of 100,000 units in one full year, the 408 will allow Peugeot to continue to grow in China, where already in 2009 a record 112,000 sales was achieved.
Also on the horizon at Geneva will be "the car of tomorrow", the iOn, a new, small 3-cylinder petrol engine and electric vehicle. The iOn allows four people to be transported in a compact, lively and easy to handle car offering a maximum speed of 130 kph and, thanks to its lithium-ion batteries, a range of 130 km. iOn is another way of looking at the car.
More than 2000 reservations have been recorded to date. Peugeot has already begun to market the iOn: two agreements based on letters of intent (L.O.I.) concerning delivery of the iOn have been signed with Veolia and Greenwheels, two companies operating in Europe.
A partnership has also been concluded to join the EVA (Electric Vehicles for Advanced Cities) project.micro-hybrid, with the e-HDi system available from 2011, offering reductions in fuel consumption and emissions of up to 15 % in urban use. To be launched at the beginning of 2011, the 3008 HYbrid4 should be the world’s first diesel hybrid production vehicle.
Hybrid4 technology equates to a breakthrough reduction of approximately 35 % in fuel consumption and CO2 emissions based on equivalent power (3.8 litres/100 km and 99 g/km), allowing the 3008 HYbrid4 in “zero emission” mode to bring up performance of up to 200 bhp on four wheel drive. Then, in 2012, Peugeot will be introducing rechargeable HYbrid4 technology, the objective on the 3008 being 2 litres/100 km and less than 50 g/km CO2.
The future of Peugeot sports car will resemble the SR1, which include its generous, sculpted bonnet, its streamlined sides and its very low centre of gravity, suggests a vehicle hewn from a solid block of material, protective and sculptural. Authentic and technological, expressive and understated, the SR1 makes great play of contrasts, not least in its “2+1” interior where patinated leather and veined wood co-exist with “high tech” nickel and satin-finished chrome, and analogue and digital instrumentation.
With its HYbrid4 petrol hybrid power train, the SR1 concept car offers mechanical characteristics on a par with its visual appeal: 230 kW (313 bhp), 119g/km CO2 (and zero in electric mode), 4-wheel drive and steering.
Another car of tomorrow in the Peugeot line-ups come in the form of the BB1, a new way of imagining urban transportation into the future, zero emissions thanks to its lithium-ion batteries, 2.5 metres long and four seats. The BB1 overturns the codes of interior and exterior architecture, offering new panoramic vision and the very best in terms of connectivity. Peugeot has begun the development of a vehicle that will embody the essence of the BB1.
With so many current and future innovative models to look out for, the Peugeot booth at Geneva will be the one not to be missed.
